I make things.
The things I make tell stories.
Stories sell.
I’m Christopher. I’m a digital marketer, content creator and all-round creative problem solver.
For the last 10+ years I’ve been working at Coda Music, starting out in sales before gradually moving into photography, website content and digital media, and eventually into a dedicated marketing role. Today I work across social media, content creation, campaigns, product launches, email, ecommerce and marketing strategy.
I’ve always been a bit of a hands-on creative and have a BA(hons) in Audio & Music Production. I like coming up with ideas, but I also want to make them happen. If that means taking the photographs, shooting and editing the video, writing the copy, building the campaign and/or digging into the data afterwards I can be as hands on or hands off as I need to be every step of the way.
STRATEGY
Good marketing starts with knowing what you're trying to achieve. I enjoy turning a brief or an idea into a practical campaign, working out what needs to be said, where it needs to be seen and how we'll know whether it worked.
DIGITAL
I’ve worked across websites, email, social platforms, product launches and analytics, giving me a broad understanding of how the different pieces of digital marketing fit together.
CONTENT
Photography, video, copy and social media have been a big part of my career. I’m comfortable taking an idea from a blank page through to finished content. Also making sure it feels like the right fit for the platform it’s going on.
ALWAYS LEARNING
Digital marketing never stands still, and neither do I. I’m naturally curious, enjoy learning new tools and techniques, and am always looking for ways to make the work better.
What I Have Done For Coda Music